PureGrain Comfort

Softer Floors for Real Homes
Not every waterproof floor has to feel hard. PureGrain Comfort™, part of Engineered Floors’ flagship PureGrain collection, is built with a WPC (Wood Plastic Composite) core that prioritizes comfort, quietness, and style without sacrificing waterproof protection.
If SPC floors are known for density and strength, PureGrain Comfort provides the opposite advantage: cushioned comfort underfoot and reduced noise transfer — perfect for bedrooms, family spaces, and multi-level living.
What Is WPC Flooring?
WPC (Wood Plastic Composite) blends wood fibers and thermoplastics into a lighter, less rigid core than SPC. This makes it:
-
Softer underfoot → forgiving on joints and knees.
-
Quieter → built-in underlayment absorbs sound.
-
Warmer → doesn’t feel cold like tile or stone floors.
👉 Why homeowners choose it: WPC delivers a balance of comfort and waterproof performance, ideal for active households.
PureGrain Comfort Specifications
-
Wear Layer: 20 mil for scratch and stain resistance.
-
Overall Thickness: Approx. 8mm including pad.
-
Plank Size: 7” x 48” (nominal).
-
Core Type: WPC (wood plastic composite).
-
Attached Underlayment: Yes, for sound absorption and comfort.
-
Installation: Floating, click-lock system.
-
Warranty: Lifetime residential / 10–15 years light commercial.
(Specs provided as general standards, always confirm per product line before purchase.)
Why Choose PureGrain Comfort Over SPC?
-
Comfort-first construction – Feels softer and warmer underfoot than SPC rigid core.
-
Waterproof protection: Same spill-proof reliability as SPC.
-
Sound absorption: Built-in underlayment makes multi-level homes quieter.
-
Family and pet proof: PawPrint™ Protection prevents scratches from daily activity.
-
Beautiful wood looks: Authentic visuals designed to mimic natural grain.
Construction Breakdown
-
Wear Layer: 20 mil scratch- and stain-resistant coating.
-
Décor Film: High-definition wood-look design.
-
WPC Core: Cushioned composite blend for comfort and warmth.
-
Attached Underlayment: Acoustic pad for noise reduction and faster installs.
Installation & DIY
Installing PureGrain Comfort is straightforward, thanks to its floating click-lock system.
What You’ll Need:
-
Utility knife or vinyl cutter
-
Rubber mallet and tapping block
-
Spacers for expansion gaps
-
Measuring tape and straight edge
Subfloor Requirements:
-
Must be clean, dry, and level within 3/16" over 10 feet.
-
Works over concrete, plywood, or most existing hard-surface floors.
DIY vs. Pro Installation:
-
DIY-friendly → Single-room projects are manageable with basic tools.
-
Professional installer recommended for large homes or complex layouts to ensure warranty compliance and proper expansion spacing.
Easy Care & Maintenance
Keeping PureGrain Comfort looking its best is simple:
-
Sweep or vacuum regularly using a soft-bristle attachment.
-
Clean with a pH-neutral vinyl floor cleaner; avoid ammonia or harsh chemicals.
-
Damp mop only — never soak the floor.
-
Protect with felt pads under furniture legs.
-
Use entry mats at doors to reduce grit and moisture.
-
Trim pet nails and wipe spills quickly for extra peace of mind.
👉 Following these tips helps extend the life of your floor and keeps your warranty intact.
Everyday Benefits in Real Homes
-
For families with kids → Cushioned surface makes play safer and quieter.
-
For pet owners → Waterproof build and scratch resistance handle accidents.
-
For upstairs living → Sound absorption reduces noise between floors.
-
For comfort seekers → Easier on joints than tile or stone.
FAQs
What is PureGrain Comfort flooring?
PureGrain Comfort is a waterproof WPC vinyl plank that combines realistic wood visuals with a cushioned, quiet core. It’s designed to feel softer than SPC floors.
Is PureGrain Comfort waterproof?
Yes, it’s fully waterproof. The WPC core and click-lock system prevent water from seeping in.
Where should I install PureGrain Comfort?
Best in bedrooms, family rooms, and upstairs areas where comfort and noise reduction matter, but also safe for kitchens and laundry.
Is WPC better than SPC?
It depends. WPC (Comfort) is softer and quieter. SPC (Endure) is denser and more rigid for heavy-traffic or commercial areas.
